Search Engine Optimisation is the process of improving the 'organic' search rankings for your website on Google and other search engines. High search rankings under relevant search terms are achieved by a range of factors, including your website's information architecture and usability, the frequency and positioning of relevant keywords within your website and the quantity and quality of inbound links to your website.

It is important to give your website the best possible chance of being ranked highly by using good search engine optimisation practice for each of these areas.

New Zealand Internet Services offers search engine optimisation packages for your existing website or to be included as part of your new website development project. We will work with you on a comprehensive search engine optimisation campaign that involves:

• creating a list of keywords and phrases relevant to your website and industry
• analysing your competition
• creating and reviewing current ranking reports and benchmarks
• building 'power' keyword phrases
• reviewing and optimising your website structure and navigation
• incorporating keyword phrases into your content
• submitting your website to search engines and major directories
• building links from other websites to your site
• producing detailed reporting on your rankings

Contact New Zealand Internet Services to discuss our search engine optimisation packages and solutions.